QUEENSLAND online education and marketing company Beyondedge has signed a partnership deal with Europe’s largest e-learning company.

German company IMC is linking with Beyondedge as it expands into Southeast Asia, Australia and New Zealand.

The Gold Coast-based Beyondedge will be IMC’s partner and exclusive provider of e-learning content development in the Asia-Pacific region.

IMC, which was rated recently by technology researcher Gartner as among the world’s best in its field, is a full-service provider for advanced learning solutions.

Beyondedge executive producer Duy Huynh said representatives of the two companies had first met at an international trade fair in 2006 and had maintained a strong relationship since.

Mr Huynh said that IMC, as part of its plan to expand into Asia Pacific, launched its regional office in Australia earlier this year and decided to engage Beyondedge as its production arm instead of setting up its own local content-development team.

“The two companies fit very well together in a partnership because our value propositions are complementary,” said Mr Huynh.

IMC regional director Stefanie Klein said the partnership was ‘different to our approach in other parts of the world where we have set up our own content-development teams’.

“However, when we saw the quality of work coming from Beyondedge, we decided to work with them instead,” she said.

IMC now has more than 500 businesses, governments and educational institutions as clients in 25 countries. More than 3 million people use IMC’s online learning products.

Beyondedge specialises in creating online training materials, working with the likes of Coca-Cola, Westpac and the Queensland Government.

The company has just expanded into larger office and studio facilities at Helensvale.

http://www.goldcoastbusinessnews.com.au/article1884/International deal for e-learner.html